Seven Brisbane has lost every week in ratings in 2010 at 5:30, along with losing the year in primary and network shares. Although they continue to lead at 6, the 5:30 slot has gone from a cashcow to poison in the eighteen months, since the Extra axing, with bucketloads of Brisbanites, treating Seven poorly, sending the once joint leader, down to third in the 5:30 slot, and repeating Local Edition's feat, of placing third out of the commercial networks in the 5-6 hour during the latter half of 2010. But there is one solution, that Seven are too silly to try, yet it is the easy way out. I can think of other things Seven can spend money on (and making advertisers shudder after recent runs of poor ratings, as well as losing 5:30 to Nine), other than propping up a national gameshow, that has been given up on by Brisbane viewers, and is being haunted by the bad memories of past local efforts.
I'm just about to show you a few of them.